Why Gudrun Fell in Love with Quilt As You Go

If you’ve ever wished quilting could be faster, easier, and a little less overwhelming - you’re not alone. And neither was Gudrun.

Before GE Designs, before patterns and studios and batting kits, Gudrun was a busy mom in Iceland with a love for quilting… and a big problem.

Longarm quilting services were expensive and not always accessible. She wanted to create beautiful quilts, but without spending extra time, extra money, or waiting for someone else to finish the job.

So she found a better way.

Discovering Quilt As You Go

Quilt As You Go (QAYG) was the solution that changed everything.

Instead of piecing a full quilt top and quilting it later, Gudrun realized she could do both at the same time - piece by piece. No longarm needed. No waiting. No complicated finishing process.

Just sew… and quilt… all in one step.

It was faster. It was more manageable. And it fit perfectly into real life.

Making QAYG Her Own

But Gudrun didn’t stop at just using the method - she reinvented it.

Over time, she refined the technique to make it even more approachable, more efficient, and more fun. What started as a practical solution grew into an entire library of Quilt As You Go designs that quilters of all skill levels could enjoy.

Her approach takes the guesswork out and replaces it with confidence—something every quilter can appreciate.

Taking It to the Next Level: Our Batting Kits

Now, we’ve made Quilt As You Go even easier, especially for table runners, which are the perfect size for trying a new technique without a big time commitment.

Our GE Designs QAYG Batting Kits are specifically designed for table runner projects, making them quick, satisfying finishes you can actually complete (and use!) in no time.

Each kit includes:

• Sew-by-number printed batting – no measuring, no guessing
• Step-by-step video class included with every kit – so you can follow along with confidence
• A structured, beginner-friendly process that keeps you moving forward

These table runner kits are ideal whether you’re brand new to QAYG or just want a fast, fun project between bigger quilts.

Choose Your Design

We currently offer four QAYG table runner designs—each one unique, but all built with the same easy-to-follow system:

• Spring Fling – fresh, fun, and perfect for playing with color
• Log Jam – a modern take on a classic log cabin style
• Braid Runner – a beautiful braided look with great movement
• Take It Easy – relaxed, beginner-friendly, and exactly what it sounds like

Each one is designed to help you build skills while creating something beautiful for your home or to gift.

Even More Ways to Learn QAYG

Want to dive deeper into Quilt As You Go? We’ve got you covered.

In addition to our batting kits, you can explore:

• Fast & Furious Classes – Gudrun’s popular, high-energy classes that teach QAYG techniques in a fun, approachable way
• Learn to Quilt As You Go (book) – a comprehensive guide packed with tips, techniques, and patterns to help you master the method

Whether you prefer learning through video, hands-on kits, or a detailed book, there’s an option for every style of learner.

Ready to Try It?

If you’ve been curious about Quilt As You Go, starting with a table runner is the perfect way to dive in.

Looking to give QAYG a try? Grab one of our batting kits and see just how easy (and fun) it can be.
👉 Be sure to explore our full QAYG collection and find your favorite design.

Happy quilting! 🧵